New Hampshire is full of incredible events that bring communities together and showcase the best of the state’s culture, arts, and traditions. Whether you’re into live music, seasonal festivals, or unique experiences, there’s something for everyone. Plus, these gatherings aren’t just entertaining—they’re also fantastic opportunities to connect, promote your business, and engage with new audiences. Here are ten events you won’t want to miss in 2025.
1. Hampton Beach Sand Sculpting Classic (June 12-14, Hampton Beach)
Photo: World Traveling Military Family
Think sandcastles are just for kids? The stunning sculptures at this competition will prove otherwise. World-class artists carve intricate designs out of sand, creating breathtaking works of art. With large crowds gathering to watch, local businesses have an excellent opportunity to gain exposure, whether through sponsorships, vendor booths, or promotions.
2. Laconia Motorcycle Week (June 14-22, Laconia)
Photo: The Naswa Resort
One of the oldest motorcycle rallies in the world, this event draws thousands of bikers and enthusiasts to New Hampshire. Vendors selling apparel, accessories, and motorcycle gear thrive here, while local bars, restaurants, and lodging businesses benefit from the significant influx of visitors.
3. Northlands Music & Arts Festival (June 13-15, Swanzey)
Photo: GratefulWeb
If you love live music and creative energy, Northlands is the place to be. This three-day festival features an eclectic lineup of artists, stunning art installations, and some of the best local food vendors around. For businesses, it’s a fantastic chance to connect with a diverse crowd, showcase products, or even sponsor an unforgettable experience.
4. Keene Summer Outdoor Craftfest & Car Show (June 14, Keene)
Photo: Keene Craft Show
If you enjoy arts, crafts, and classic cars, this festival is a must-visit. Featuring local artisans, food booths, and live entertainment, the event brings the community together to celebrate creativity. The traveling performers and local talent make for a vibrant atmosphere, offering a great opportunity to connect with local businesses and artists.
5. Prescott Park Arts Festival (Summer, Portsmouth)
Photo: Prescott Park
A summer-long celebration of the arts, this festival brings open-air theater, live music, and outdoor movies to Portsmouth’s waterfront. It’s a hotspot for creatives, families, and visitors seeking an enriching experience. If you’re in the arts, food, or hospitality industry, getting involved here can enhance brand recognition and community engagement.
6. Portsmouth Fairy House Tour (September 20-21, Portsmouth)
Photo: Fairy House Tour
This enchanting event showcases tiny, artistically crafted fairy houses scattered throughout Portsmouth’s historic streets and gardens. It’s an absolute must for families and art lovers. Businesses specializing in crafts, design, or children’s entertainment can connect with a niche audience in a whimsical setting.
7. New Hampshire Highland Games & Festival (September, Lincoln)
Photo: White Mountains
Bagpipes, kilts, and thrilling athletic competitions—this celebration of Scottish heritage is one of the largest in the U.S. Expect heavy lifting (literally) with caber tossing, incredible traditional music, and hearty Scottish fare. Local businesses can tap into a dedicated audience, offering themed products, artisan crafts, or food stalls to thousands of enthusiastic attendees.
8. Laconia Pumpkin Festival (October, Laconia)
Photo: Laconia NH
Laconia transforms into a glowing autumn wonderland as thousands of jack-o’-lanterns light up the streets. Families and visitors stroll through pumpkin displays, enjoy delicious seasonal treats, and participate in community activities. If your business caters to families, tourism, or fall-themed products, this is the perfect place to connect with customers in a festive setting.
9. Hopkinton State Fair (August 29 – September 1, Contoocook)
Photo: NHPR
Nothing says classic New England like a good old-fashioned state fair. With livestock competitions, carnival rides, live performances, and indulgent fair food, it’s a favorite for families and agricultural businesses alike. Local artisans, food vendors, and small businesses can reach new audiences while enjoying the lively atmosphere.
10. New Hampshire Renaissance Faire (May, Fremont)
Photo: Old Creamery Co-op
Step into a medieval world filled with jousting knights, elaborate costumes, and old-world entertainment. This lively fair is a dream for small businesses selling handcrafted goods, fantasy-themed merchandise, or historical artifacts. It’s also a great place to promote creative workshops and interactive experiences.
Why These Events Matter for You and Your Business
Attending or participating in these events isn’t just about having fun—it’s about building relationships, growing your network, and boosting your brand’s visibility. Whether you’re a small business owner, a creative entrepreneur, or just looking for great experiences, these events offer an unmatched opportunity to connect with people who share your interests. Mark your calendar, get involved, and make the most of what New Hampshire has to offer in 2025!
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